Reflections

Here I’ll be sharing reflections on PR and marketing in the digital age. Many of the fundamentals of good communications remain the same as before – clear strategic goals, messages, audience targeting and ROI metrics. With social media continuing to evolve, the possibilities for two-way engagement and building lasting relationships with stakeholders have never been better. And the best ideas and campaigns have yet to come!

Please feel free to follow me on twitter: @newtonpr 

I look forward to hearing from you.

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